As micro blogging services such as
Twitter becomes more mainstream and influential, there will be a need for businesses to engage their customers in this new area. As highlighted by
Micro Persuasion, forward looking companies such as
JetBlue are already using Twitter as the
frontline for their customer service. The opportunity here is for a new type of customer service support company that makes it easy for the rest of the companies to do the same.
The bundled services this new company can provide include:
- Design of template: preferably through a network of designers
- Automated search for company evangelists from services such as GetSatisfaction. This person or group of people will become the customer service support for the company's micro blog. Companies can of course assigned their internal people to manage the blog.
- Dashboard and data metrics for the company to monitor the activities on the blog, highlighting any potential concerns, similar to how SNMP works
With scalability built into the system through a
network approach, this idea can potentially become the dominant design for customer support 2.o : )
Posted in: microblogging,mobile,network,small idea,startup business ideas
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